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Independent mask makers are being given their moment but not without big fashion retailers right behind to mass-produce COVID-19 mask.
There is no question that the Covid-19 mask is the 2020 breakout trend. Even more so now that retailers have figured out that their $60 mask has a market. While many Americans were unwilling to adapt to the new safety precautions, much of the world had already been utilizing them. Indie artists are currently retailing their handmade items on ESTY. But not too far behind the Banana Republic have already sold out of Covid-19 mask after announcing their recent restocking.
Only after a brief couple of weeks in March when health workers struggled to get shipments of PPE, designers happily converted their manufacturing facilities to accommodate PPE demand. Now that the demand is evened out per se, they are turning they’re once PPE Covid-19 mask into stylish retail accessories. With many states working on ‘re-opening’ plans, various retailers are also working on supplying fashionable accessories to the budding population. A state-by-state analysis from YouGov revealed that Hawaii polled the largest for wearing the PPE Covid-19 mask. While other states like New Jersey and the District of Columbia had the second-largest poll of residents wearing the Covid-19 mask.
Some retailers are providing single pieces as well as multi-pack pieces available for the entire family. This includes included Kenneth Cole, Alice + Olivia, Disney, J.Crew, and Walmart.
With the summer around the corner, this could be one of the country’s biggest years for retailing the Covid-19 mask to the entire public. I’ve seen mask prices range from $6 through $100 depending on the brand.
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