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Reebok begins sketching concepts of ‘Fitness Masks of the Future’ as the sports world develops around containing COVID-19 pandemic.
Reebok is exploring three designs that are currently rediscovering the future of sports protection. From a pandemic, stand-point athletic brands such as Reebok are being tasked with reviving sports protection. The team created mock-ups of what the future of face masks specifically designed for fitness could look like. The masks, purely conceptual at this point ignites the conversation post-pandemic.
The three concepts are intended to combat issues plagued by wearing a facial covering during exercises. A few main factors like breathability, communication, comfortability, and ability to show facial expression. Reebok ‘Sensorial’ mask, ‘Reemersion’, and the ‘Symbiosis’ mask are currently being considered as possible candidates for future manufacturing.
The brand has been an active contributor through its ‘#ReebokLove’ initiative. A program was designed to give consumers the chance to thank frontline workers in their community utilizing their discounts and various contribution opportunities.[bctt tweet=”Reebok begins sketching concepts of ‘Fitness Masks of the Future’ as the sports world develops around containing COVID-19 pandemic.” via=”no”]